Early Life
Igor Bukhman was born on March 29, 1982, in Vologda, Soviet Union. From a young age, he showed a keen interest in programming. In 1999, he enrolled at the Vologda State Pedagogical Institute, specializing in Applied Mathematics.
Rise to Success
In 2001, Igor and his brother Dmitry started developing and selling PC games online. In 2004, the Bukhman brothers officially founded Playrix, initially focusing on casual PC games. Their early success came from understanding market trends. Playrix's games have been downloaded billions of times. In 2020, Playrix's revenue exploded to $1.75 billion in just eight months. Playrix was valued at $8 billion in 2021.
Key Business Strategies
Playrix's success comes from its free-to-play mobile games. They generate revenue through in-app purchases. The company has expanded through acquisitions of other game studios. Playrix has a large global presence with offices in multiple countries.
Philanthropy
Igor and his brother, through The Bukhman Family Foundation, are involved in philanthropic efforts, including funding for type 1 diabetes research and supporting education and the arts.