Early Life and Education
Vikram Lal was born in 1942 and received an education in mechanical engineering from Technische Universität Darmstadt in Germany. His father, Brijmohan Lal, founded Eicher India, a manufacturer of tractors and commercial vehicles.
Rise to Success
Lal joined Eicher India in 1966. Under his leadership, Eicher Motors expanded, diversifying into light commercial vehicles in 1986 and heavy vehicles later on. A key achievement was the revival of Royal Enfield. Lal retired from executive roles in 1997, handing over control to professional managers.
Key Business Strategies
Vikram Lal focused on expanding Eicher's product line and market presence. He established a joint venture with Volvo, VE Commercial Vehicles (VECV). His son, Siddhartha Lal, played a key role in the revival of Royal Enfield, propelling the company to new heights.
Philanthropy
Vikram Lal is known for his philanthropic endeavors. He established the Goodearth Education Foundation in 1996 to support children's health and education. He has also been involved in Common Cause, a public interest organization.