Early Life
Victoria B. Mars was born in 1956 or 1957. She is a fourth-generation member of the Mars family, the founders of Mars, Incorporated. Her parents are Forrest Mars Jr. and Virginia Cretella. She attended the Foxcroft School and later graduated from Yale University and earned an MBA in Finance from the Wharton School of Business at the University of Pennsylvania.
Rise to Success
Victoria began her career at Mars, Incorporated in 1978, working in Haguenau, France, and later becoming the Export Manager. She held various positions within the company, including Director of the Marine Systems Division of Mars Electronics International and Vice President of S&F, Commercial, and People and Organization for Dove. In 1997, Victoria was appointed Ombudsman at Mars, Incorporated, a role where she addressed employee concerns and issues.
Key Business Strategies
Victoria played a crucial role in Mars's strategic decisions, including acquisitions and sustainability initiatives. She was also instrumental in promoting an open and egalitarian workplace culture. As chairman, she emphasized the company's five principles: quality, responsibility, mutuality, efficiency, and freedom. Victoria spearheaded efforts to improve associate engagement through the Ombudsman program which provides a confidential channel of communication.
Philanthropy
Victoria Mars is actively involved in philanthropy, supporting various organizations and causes, including the Charles Darwin Foundation, Galapagos Conservancy, Mystic Seaport, High Mountain Institute, and Thorncroft Equestrian Center.