Early Life
Rocco Basilico, born in 1989, is the stepson of Leonardo Del Vecchio, the founder of EssilorLuxottica. His early life was marked by the influence of his stepfather's prominent role in the eyewear industry. Basilico attended the Catholic University of the Sacred Heart in Milan, studying economics.
Rise to Success
Basilico's career began in 2013 at Luxottica. He gained experience in the field, before transitioning to a pivotal role at Oliver Peoples, a luxury eyewear brand. Basilico served as CEO of Oliver Peoples, where he significantly increased retail sales and expanded the brand's global presence. During his time at Oliver Peoples, he was recognized by Forbes as part of their '30 Under 30' list in 2018. In 2020, Basilico became the Chief Wearables Officer at EssilorLuxottica, focusing on the development of smart eyewear, notably the Ray-Ban Meta smart glasses.
Key Business Strategies
Basilico's business strategies involve leveraging technology and aesthetics to innovate in the eyewear sector. He has emphasized the importance of balancing timeless styles with modern mechanics in his work on smart glasses, ensuring that the products offer value and enhance the user experience. He has also focused on preserving brand values while incorporating cutting-edge technologies. Basilico's key role is centered on fiduciary stewardship, ensuring long-term, stable management of EssilorLuxottica and Generali stakes.
Philanthropy
Basilico's social impact is connected to EssilorLuxottica's role in providing vision correction and eyewear globally. His family supports various community and educational initiatives through the Leonardo Del Vecchio Foundation.