Early Life
Michael Krasny was born in Illinois in 1953. He grew up in the Chicago suburb of Arlington Heights, where his father owned a Toyota dealership. This environment provided early exposure to sales and business operations. Krasny graduated from the University of Illinois Gies College of Business in 1975 with a degree in finance.
Rise to Success
Krasny's career took a pivotal turn when he founded Computer Discount Warehouse (CDW) in 1984. He started the business from his home. CDW was a direct seller of computers and networking equipment, expanding rapidly due to customer service, multi-brand offerings, and a sales force that emphasized relationship-building. Under Krasny's leadership as chairman and CEO, CDW grew into a Fortune 500 company and the largest direct marketer of computer products in the United States. In 2007, Krasny sold CDW to Madison Dearborn Partners for $7.3 billion.
Key Business Strategies
Krasny's business strategy was built on customer service and relationship-building. He focused on providing a wide range of products and excellent customer support. Krasny's vision was telemarketing with a focus on service, which helped CDW's growth.
Philanthropy
Krasny has a long history of philanthropy, supporting Jewish causes, medical research, and community initiatives. He established the Circle of Service Foundation in 1994, which provides funding for educational, health, and community initiatives primarily in Illinois. In 2022, Krasny joined the Giving Pledge, committing to donate the majority of his wealth to charitable causes.
