Early Life
Maike Oberwelland-Height comes from a family with a long-standing history in the confectionery industry. Her great-grandfather, August Storck, established the business in 1903 in Werther, Germany. The company initially produced candies without branding. The family's dedication led to the creation of well-known brands like Werther's Original and Toffifee.
Rise to Success
Although Maike Oberwelland-Height's brother, Axel Oberwelland, is the current CEO of August Storck KG, she is still recognized for her role in maintaining the family business. She has been noted for her leadership and strategic vision, which have contributed to the success and growth of August Storck KG. The company generates approximately $3 billion in estimated annual revenue and sells products in over 100 countries.
Key Business Strategies
Storck's business model involves producing and selling confectionery products appreciated globally. The company emphasizes quality, leading to its brands gaining recognition and sales worldwide. Axel Oberwelland took over leadership in 2003, with the family maintaining a strong presence in the business.
Philanthropy
Maike Oberwelland-Height is involved in philanthropic initiatives, focusing on education, healthcare, and environmental conservation, with contributions impacting various communities.