Early Life
Liora Ofer was born in Haifa, Israel, in 1952. She received her early education at the Hebrew Reali School, a prestigious institution. Her father, Yuli Ofer, co-founded Ofer Investments in 1957. Liora began her career at the age of 20, joining her father at Ofer Investments, the family firm. She has a close relationship with her family and has one brother, Doron Ofer.
Rise to Success
Ofer's career in the real estate industry has been marked by several notable achievements. In 1995, she was appointed as the general manager of Coral Beach Eilat Ltd. In 2007, she became a director and vice chairperson of Melisron. In 2008, she was named the chairperson of Melisron's board of directors, a position she still holds. Under Ofer's leadership, Melisron has grown into one of Israel's largest real estate companies.
Key Business Strategies
A pivotal move was the 2011 acquisition of a controlling stake in British Israel Investments Ltd. Under her leadership as chairperson since 2008, Melisron pursued an aggressive expansion strategy in Israel's retail real estate sector. In 2015, Ofer won a court battle with her brother Doron over their inheritance, which left her with a controlling stake in Ofer Investments. She now owns 100% of Ofer Investments.
Philanthropy
Ofer is actively involved in charitable initiatives that focus on education, healthcare, and cultural preservation. She chairs the Friends of Reichman University, where she received an honorary doctorate in 2023, and serves as chair of the board for the Suzanne Dalal Center. She also served as the chairperson of the Cameri Theatre Friends Association for 15 years. Her philanthropic efforts aim to improve the quality of life for individuals and communities.