Early Life
Jorge Feffer was born in 1965 in São Paulo, Brazil. He is the grandson of Leon Feffer, a Ukrainian immigrant who founded Suzano in 1924. Leon initially started in the envelope business before establishing the factory that would become Suzano in 1939.
Rise to Success
Feffer's career is closely tied to the family business, Suzano S.A. He began his journey in 1979 as a planning assistant. Over the years, he has held various roles, including Director and Vice-President. His leadership and strategic acumen have been instrumental in Suzano's growth, especially after the acquisition of Fibria, which made Suzano the largest pulp producer in the world.
Key Business Strategies
The Feffer family's strategy has been to maintain a strong presence in the pulp and paper market. Suzano has focused on vertical integration and sustainable practices. The company has expanded its operations internationally, and invested in innovation and research, particularly in sustainable solutions and bio-based products.
Philanthropy
Information on Jorge Feffer's specific philanthropic activities is not readily available in the provided search results. However, he is associated with the Ecofuturo Institute and the Biblioteca de Crítica Social.