Early Life
Jet Jie Li, also known as Li Lianjie, was born in Beijing, China, on April 26, 1963. Li is a Chinese entrepreneur, martial artist, actor, and philanthropist. At the age of 8, he began learning wushu, a form of martial arts. He later became a champion in wushu.
Rise to Success
Jet Jie Li, after leading Chinese smartphone maker OPPO's expansion in Indonesia and other Asian countries, founded delivery firm J&T Express in 2015 in Jakarta. J&T Express expanded aggressively in his homeland of China, becoming a leader in the Southeast Asian express delivery market. J&T's success is evident in its substantial market share in China's express delivery sector.
Key Business Strategies
Jet Li's strategy has involved aggressive expansion and a low-cost approach. J&T's rapid growth has been fueled by acquisitions and a focus on e-commerce platforms like Alibaba and Pinduoduo. Li's ambition led J&T to expand into the Chinese market, acquiring Longbang Express and Best Group.
Philanthropy
Jet Li is also known for his philanthropic efforts. He is the founder of the One Foundation, a non-profit organization established in 2007, which is committed to disaster relief and social development. The foundation's motto is, “1 person + 1 dollar/yuan + 1 month = 1 big family”. He has been involved with recovery efforts in seven disasters.