Early Life
Information regarding Hong Jie's early life is limited in publicly available sources. However, it is known that he began his career in a state-owned enterprise. He later transitioned into entrepreneurship.
Rise to Success
In 1994, Hong Jie left his previous job and earned his first 10 million yuan, equivalent to $1.5 million at the time, from a trading business in Putian, Fujian Province. However, he lost this initial fortune, leading him into debt. Despite these setbacks, he founded SKSHU Paint in 2003. Under Hong Jie's leadership, SKSHU Paint experienced significant growth, competing with major brands like Dulux and Nippon Paint in the Chinese market. The company's success culminated in its IPO on the Shanghai Stock Exchange in 2016.
Key Business Strategies
Hong Jie's primary strategy revolves around the development and expansion of SKSHU Paint. The company focuses on the 3Trees brand. Since the IPO in 2016, the company has expanded its operations and maintained a strong presence in the competitive Chinese paint market.
Philanthropy
Details regarding Hong Jie's philanthropic initiatives are limited in the search results. However, he is a Deputy to the National People's Congress, which suggests an active role in public service and potential involvement in initiatives supporting vocational education reform.