Early Life
He Xiangjian was born on October 5, 1942, in Shunde, Guangdong, China. His early life was marked by the hardships of growing up in a rural village during a time of economic and political turmoil in China.
Rise to Success
In 1968, He Xiangjian, along with 23 local residents, started a small workshop in Beijiao, Guangdong. Initially, the company produced plastic bottle lids and components. Under He's leadership, the company expanded into electric fans and, later, air conditioners, refrigerators, and other home appliances, evolving into the multinational Midea Group. He stepped down as chairman in 2012 but has remained influential.
Key Business Strategies
Midea's success is due to several key business strategies. These include a focus on product innovation and global expansion. Midea has been able to establish itself as a leader across several industries and adjust to shifting market conditions thanks to its diversification strategy. They have also prioritized corporate social responsibility and sustainability.
Philanthropy
He Xiangjian is known for his philanthropic efforts, including donating $410 million in 2023 to establish a fund supporting scientific research in China.