Early Life
Edwin Leong Siu-hung was born in Guangdong, China, in either 1951 or 1952. His father, Henry G. Leong, worked for Jardine Matheson, a British trading house. Leong's father passed away when Edwin was just nine years old. After completing his education, Leong returned to Hong Kong to pursue a career in business, later founding Tai Hung Fai Enterprise.
Rise to Success
Leong founded Tai Hung Fai Enterprise in 1977. The company specializes in retail properties and hotels, growing rapidly to include serviced apartments, residential buildings, office buildings, and industrial buildings. His company has expanded to include over 1,000 properties across Asia. Leong's successful strategy of acquiring properties, especially during challenging economic times, earned him the nickname "King of Shops". Leong has also ventured into the mass residential market.
Key Business Strategies
Leong's business philosophy centers on strategic property investments, emphasizing the timing of market opportunities. He focuses on acquiring properties with redevelopment potential, often taking a long-term view, and credits part of his success to good timing and in-depth knowledge of the Hong Kong market. He is known for keeping a cool head and conducting thorough research before investing.
Philanthropy
Leong is deeply committed to philanthropy, viewing it as a moral responsibility to support the well-being of society, particularly the elderly and underprivileged children. He established the Tai Hung Fai Charitable Foundation in 2005. The foundation focuses on providing care and medical support for disadvantaged seniors and underprivileged children and funds scholarships and research related to healthy aging and pediatrics.