Early Life and Family Legacy
Daniel Feffer was born into a family with deep roots in Brazil's industrial history. His grandfather, Leon Feffer, founded Suzano in 1924, which laid the groundwork for what would become a global leader in the pulp and paper industry. Daniel grew up immersed in the family business, instilling in him a strong understanding of its operations. He is one of four billionaire brothers who control Suzano.
Rise to Success
Daniel Feffer serves as the Vice-Chairman of Suzano, playing a key role in strategic decision-making. A major achievement in his career was the acquisition of Fibria in early 2019, which created the world's largest hardwood pulp producer. This merger reflected a vision for growth and sustainability, positioning Suzano to benefit from the increasing global demand for sustainable packaging and renewable materials.
Key Business Strategies
Under Feffer's leadership, Suzano has embraced technology and innovation. He founded the Intelligent Tech & Trade Initiative (ITTI), which explores how artificial intelligence (AI) and blockchain can improve international trade processes.
Philanthropy
Feffer is involved in various philanthropic and cultural initiatives. He serves as the president of Fundação Filantrópica Arymax, president of Instituto Ecofuturo.