Early Life
Barbara Banke was born in the 1950s in Southern California. She developed an early interest in law, influenced by reading mystery novels and watching legal dramas. Banke earned a degree from UCLA and later attended Hastings Law School. Her legal career focused on land use cases.
Rise to Success
Banke met Jess Jackson, a high-powered attorney, and they eventually married in 1984. She became involved in the Jackson family's wine business in 1990, leaving her law practice. After Jess Jackson's death in 2011, Barbara became Chairman and Proprietor of Jackson Family Wines, guiding the company through significant expansion and success.
Key Business Strategies
Under Banke's leadership, Jackson Family Wines has expanded its portfolio to include over 40 wineries in various countries. The company focuses on producing high-quality wines across different price points, with Kendall-Jackson being a flagship brand. Banke has emphasized direct communication with consumers and partnerships with distributors to maintain a strong presence in a competitive market.
Philanthropy
Banke is actively involved in philanthropy. She has chaired the Sonoma County Wine Auction, raising record amounts for the local community. She has also contributed significantly to the Jess S. Jackson Sustainable Winery Building at UC Davis and the Family Justice Center Sonoma County.